Who We Are

The Greenhouse of Walled Lake is a licensed recreational and medical marijuana provisioning center located at 103 E. Walled Lake Dr., Walled Lake, MI 48390, operated by Custom Build Properties LLC.

Information We Collect

We collect information in three ways.

Information you provide directly:

• Name, email address, phone number, and date of birth when you sign up for our mailing list, our Greenhouse Rewards loyalty program, or place an order
• Government-issued ID and, for medical patients, Michigan Medical Marihuana Program registration information, verified in person at the time of purchase
• Messages you send us through our contact form, email, or text
• Employment application information if you apply for a job with us

Information collected automatically:

• IP address, browser type, device type, and general location
• Pages visited, time on site, and how you arrived at our site
• Cookies and similar technologies used for site functionality and analytics (see Cookies and Analytics below)

Information from third-party service providers:

• Order and purchase history from Dutchie, our online ordering and point-of-sale platform
• Loyalty program activity from Alpine IQ, our rewards platform
• Email and text delivery and engagement data from Brevo (Sendinblue), our email and SMS marketing platform

How We Use Your Information

We use the information we collect to:

• Process and fulfill your orders, including curbside and in-store pickup
• Verify your age and, where applicable, your medical patient status, as required by Michigan law
• Enroll you in and administer the Greenhouse Rewards loyalty program
• Send you marketing emails and text messages you have opted in to receive, including specials, promotions, and rewards updates
• Respond to questions and provide customer service
• Maintain, secure, and improve our website
• Comply with Michigan Cannabis Regulatory Agency requirements and other legal obligations

Cookies and Analytics

Our website uses cookies and Google Analytics to understand how visitors use our site, such as which pages are viewed most often and how visitors found us. This helps us improve the site. You can disable cookies in your browser settings, though some site features may not work as well as a result. We do not use this data to identify you personally.

Text Message (SMS) Marketing

If you opt in to receive text messages from us, such as through our Greenhouse Rewards or Specials sign-up, you consent to receive marketing text messages at the phone number provided. Message and data rates may apply, and message frequency varies. You can opt out at any time by replying STOP to any message, or by contacting us directly. Consent to receive texts is not a condition of any purchase.

Email Marketing

If you sign up for our mailing list, we will send you emails about specials, promotions, and news. Every marketing email includes an unsubscribe link, and you may opt out at any time. We do not sell or rent your email address to third parties.

Third-Party Service Providers

We rely on trusted third parties to operate parts of our business, including Dutchie (online ordering and point-of-sale), Alpine IQ (loyalty and rewards), Brevo/Sendinblue (email and text messaging), and Google Analytics (website analytics). These providers process information on our behalf and maintain their own privacy policies governing how they handle data. We encourage you to review their policies for more detail on their practices.

Medical Patient Information

If you are a registered qualifying patient under the Michigan Medical Marihuana Act, we handle your patient status and related registration information with additional care and only use it as necessary to verify eligibility and complete your purchase, consistent with Michigan law.

Age Restrictions

Our recreational products and services are intended only for individuals 21 years of age or older. Our medical products and services are intended only for registered qualifying patients under Michigan law. We do not knowingly collect information from anyone under 18.

Data Security

We use reasonable administrative and technical safeguards to protect the information we collect. No method of transmission or storage is completely secure, however, and we cannot guarantee absolute security.

Data Retention

We retain your information for as long as needed to provide our services, comply with Michigan Cannabis Regulatory Agency recordkeeping requirements, and satisfy other legal, accounting, or reporting obligations.

Your Choices and Rights

You may:

• Unsubscribe from marketing emails at any time using the link in any email
• Opt out of text messages at any time by replying STOP
• Ask us to access, correct, or delete the personal information we hold about you, by contacting us using the information below

We will honor reasonable requests to the extent permitted by law and our recordkeeping obligations as a licensed cannabis business.

Children's Privacy

Our website and services are not directed to children, and we do not knowingly collect personal information from anyone under 18 years of age.

Third-Party Links

Our website may link to third-party sites, such as Dutchie's ordering platform or our social media pages. We are not responsible for the privacy practices of those sites, and we encourage you to review their policies separately.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. Your continued use of our website after changes are posted means you accept the updated policy.

Contact Us

If you have questions about this Privacy Policy or how we handle your information, contact us at: